Tata Nexon Camo Edition Launches at Rs 9.99 Lakh on August 6

Tata Motors launched the Nexon Camo Edition on August 6, 2026, starting at Rs 9.99 lakh (ex-showroom) and extending to Rs 13.94 lakh. This limited-run variant marks nine years of the Nexon in India and celebrates over 11 lakh cumulative sales. The Camo Edition adds two exclusive paint finishes, a larger 12.3-inch touchscreen, and an integrated dashcam while retaining existing petrol, diesel, and CNG engines across five trim levels.

What makes the Camo Edition different

The Nexon Camo Edition introduces two exclusive exterior colours: Munnar Mist, a dark green that shifts tone under different light, and Coorg Cloud, a grey-silver metallic shade. Camo badging appears on the front fenders, and the cabin features Camo-themed perforation on front-seat headrests. The biggest upgrade is the 12.3-inch Harman touchscreen infotainment system, replacing the standard 10.25-inch unit. An integrated dashcam leverages the SUV’s 360-degree camera system to record continuously, save footage during impacts, and transfer videos to a smartphone.

Pricing and trim availability

The Camo Edition spans five trim levels based on powertrain: Creative CAMO Petrol MT at Rs 9.99 lakh, Creative+ S, Creative+ PS, Fearless+ PS, and Fearless+ A PS variants up to Rs 13.94 lakh (ex-showroom). All prices exclude showroom charges. The package is available across multiple configurations rather than a single fully loaded variant, allowing Tata to target buyers at different price points. The edition is offered for a limited period ahead of the festive season.

Engine options and existing features retained

The Camo Edition continues with the standard Nexon’s three powertrain choices: a 1.2-litre turbo-petrol engine producing 118 bhp and 170 Nm, a 1.5-litre diesel making 113 bhp and 260 Nm, and a 1.2-litre turbo-CNG unit. Depending on variant, buyers get a panoramic sunroof, ventilated front seats, a JBL nine-speaker audio system, wireless Android Auto and Apple CarPlay, a wireless charger, connected car technology, and ADAS with seven functions. The SUV maintains its five-star crash safety rating under both Global NCAP and Bharat NCAP standards with six airbags and ESP.

Market context and competition

The Nexon Camo Edition competes in the compact SUV segment against the Maruti Brezza, Hyundai Venue, Kia Sonet, Mahindra XUV 3XO, Skoda Kylaq, and Kia Syros. The launch timing aligns with the festive season, when Indian car buyers typically increase purchases. Tata has positioned the Camo Edition as a special variant with functional upgrades rather than purely cosmetic changes, differentiating it from earlier Dark and Red Dark editions. The integrated dashcam is a notable addition that sets this edition apart from competitors in the same price band.

Final Thoughts

The Nexon Camo Edition targets festive-season buyers seeking a compact SUV with modern tech at an accessible price. With Meyka grading Tata Motors a B+ and the stock trading at a PE of 1.55, the company’s valuation remains attractive despite recent weakness. The limited-period launch should drive short-term sales momentum.

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