Sado Kisen Buys Ferry for 870 Million Yen, May 31

Sado Kisen announced on September 9, 2022, that it purchased a car ferry named “Ehime” from Ehime Transport for 870 million yen. The vessel was set to begin operations on the Naoetsu-Ogi route in March 2023. This acquisition signals the ferry operator’s commitment to expanding capacity on a key regional shipping corridor in Niigata Prefecture.

Ferry Purchase Strengthens Regional Capacity

Sado Kisen acquired the car ferry from Ehime Transport, a shipping company based in Ehime Prefecture. The 870 million yen purchase price reflects the vessel’s value as a used ship. The ferry was expected to join the company’s fleet serving the Naoetsu-Ogi route, which connects mainland Japan to Sado Island.

Route Expansion Timeline

The new ferry was scheduled to begin service in March 2023, following a transition period. Sado Kisen operates the Naoetsu-Ogi route as a key transportation link for passengers and vehicles traveling between Niigata Prefecture and Sado Island. The addition of the “Ehime” increases the operator’s capacity to handle seasonal demand.

Regional Ferry Market Dynamics

Sado Kisen also offers long-stay travel packages. The company launched the ‘Sado Long Stay Ticket’ promotion, which provides discounts on jet foil fares for visitors staying 4 to 9 nights on Sado Island. This pricing strategy reflects efforts to boost tourism and utilization of ferry services during off-peak periods.

Final Thoughts

Sado Kisen’s 870 million yen ferry purchase expands capacity on a regional route serving Sado Island. The investment reflects steady demand for maritime transport in Japan’s Niigata region.

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