Bajaj Auto Ltd (NSE: BAJAJ-AUTO) Hit by Ransomware Attack, Shares Down 1.81% at 9,844 INR

Bajaj Auto Ltd disclosed on June 23, 2026, that a ransomware attack had affected its systems and those of its subsidiary, Bajaj Auto Technology Ltd. The news quickly caught investors’ attention, sending the stock down 1.81% to around ₹9,844 on June 24. 

While the company said operations remain protected, the incident highlights the growing cyber risks facing major manufacturers. Investors are now watching closely for updates and any potential impact on business performance.

Bajaj Auto Hit by Ransomware Attack: What Happened?

Cyberattack Disrupted Internal Systems

Bajaj Auto disclosed on June 23, 2026, that a ransomware attack affected its systems and those of its wholly owned subsidiary, Bajaj Auto Technology Ltd (BATL). The company activated response protocols immediately and worked with cybersecurity experts to contain the threat.

Management said precautionary measures have been successful so far. It did not report any major disruption to production or sales. However, the company is still assessing the full impact of the incident. Reuters and Economic Times reported that no details about a possible data compromise have been disclosed yet.

Has the Attack Impacted Operations?

Bajaj Auto stated that operations remain protected. The company said business continuity measures are in place. Manufacturing and customer services continue to function normally.

Bajaj Auto Confirms Systems Affected by Ransomware Attack

Source: https://t.co/XorSmn0Swd

India's leading two-wheeler manufacturer, Bajaj Auto, disclosed on Tuesday that it fell victim to a ransomware attack that compromised systems at both the parent company and its wholly… pic.twitter.com/pZ5pN9sK2P

— Cyber Security News (@The_Cyber_News) June 23, 2026

Cyberattacks are becoming a growing risk for manufacturers worldwide. Investors are watching whether any supply-chain or financial systems face delays in the coming weeks.

Why Bajaj Auto Shares Fell 1.81% Despite Strong Fundamentals?

Why Did Investors React Negatively?

Bajaj Auto shares fell 1.81% to around ₹9,844 on June 24, 2026. The decline came after the ransomware disclosure. Markets often react quickly to cybersecurity incidents because they can create uncertainty.

Even if operations stay normal, investors worry about:

• Data security risks.
• Unexpected costs.
• Business interruptions.
• Reputation damage.

Short Stock Details and Forecast

• Current price: Around ₹9,844.
• Market capitalization: Nearly ₹2.8 trillion.
• Analyst consensus: Buy.
• Average target price: ₹10,795.
• Potential upside: About 7.5%.

According to S&P Global data, most analysts remain positive on Bajaj Auto despite short-term volatility.

Strong Growth and ₹5,633 Crore Buyback Provide Support

Buyback Offers Long-Term Confidence

Bajaj Auto fixed June 24, 2026, as the record date for its ₹5,633 crore share buyback. The company plans to repurchase shares at ₹12,000 each. That represents a premium to the current market price. This move signals management confidence and aims to reward shareholders.

What Meyka Says?

Meyka’s AI stock analysis tool maintains a positive outlook on Bajaj Auto. Recent reports highlighted strong export demand, premium motorcycle sales, and improving earnings momentum. Earlier, Meyka also noted that resistance near ₹10,000 could trigger further upside if broken.

Supporting Views From Analysts

Emkay Global upgraded Bajaj Auto to “Buy” and projected nearly 17% upside. Analysts cite:

• Strong export recovery.
• Premium segment growth.
• Expansion in electric vehicles.
• Healthy margins.

Most brokerages expect earnings growth to remain steady through FY27.

What Investors Should Watch Next?

Technical Analysis Summary

The stock recently slipped below the 50-day moving average after several weak sessions. However, it still trades above its long-term 200-day average, showing that the broader trend remains positive.

Important levels include:

• Support: Around ₹9,800.
• Resistance: ₹10,000-₹10,200.
• Long-term trend: Bullish.

What Could Move the Stock Next?

Investors will focus on:

• Updates on the ransomware investigation.
• Any disclosure regarding data loss.
• Progress of the buyback program.
• Quarterly earnings are expected in August 2026.
• Export demand and EV business growth.

Wrap Up

The ransomware attack has created short-term pressure on Bajaj Auto shares, but the company’s fundamentals remain strong. A large buyback, healthy exports, and positive analyst sentiment continue to support the stock. 

Unless the cyberattack causes major operational damage, investors may view the recent weakness as temporary. Market participants will now closely track further disclosures, earnings performance, and technical levels for the next direction in Bajaj Auto shares.

Disclaimer:

The content shared by Meyka AI PTY LTD is solely for research and informational purposes. Meyka is not a financial advisory service, and the information provided should not be considered investment or trading advice.