Propel Media, Inc.
Propel Media, Inc. Fundamental Analysis
Propel Media, Inc. (PROM) shows moderate financial fundamentals with a PE ratio of 12.92, profit margin of 28.31%, and ROE of -69.46%. The company generates $0.1B in annual revenue with N/A year-over-year growth of N/A.
Key Strengths
Areas of Concern
The stock receives a Fundamental Health Score of -8.8/100 based on profitability, valuation, growth, and balance sheet metrics. The F grade reflects weak fundamentals and significant financial concerns.
Fundamental Health Score
We analyze PROM's fundamental strength across five key dimensions:
Efficiency Score
ExcellentPROM demonstrates superior asset utilization.
Valuation Score
ExcellentPROM trades at attractive valuation levels.
Growth Score
ModeratePROM shows steady but slowing expansion.
Financial Health Score
ModeratePROM shows balanced financial health with some risks.
Profitability Score
ModeratePROM maintains healthy but balanced margins.
Key Financial Metrics
Is PROM Expensive or Cheap?
P/E Ratio
PROM trades at 12.92 times earnings. This suggests potential undervaluation.
PEG Ratio
When adjusting for growth, PROM's PEG of 0.13 indicates potential undervaluation.
Price to Book
The market values Propel Media, Inc. at -15.56 times its book value. This may indicate undervaluation.
EV/EBITDA
Enterprise value stands at 6.61 times EBITDA. This is generally considered low.
How Well Does PROM Make Money?
Net Profit Margin
For every $100 in sales, Propel Media, Inc. keeps $28.31 as profit after all expenses.
Operating Margin
Core operations generate 35.93 in profit for every $100 in revenue, before interest and taxes.
ROE
Management delivers $-69.46 in profit for every $100 of shareholder equity.
ROA
Propel Media, Inc. generates $55.13 in profit for every $100 in assets, demonstrating efficient asset deployment.
Following the Money - Real Cash Generation
Operating Cash Flow
Propel Media, Inc. generates strong operating cash flow of $21.86M, reflecting robust business health.
Free Cash Flow
Propel Media, Inc. generates strong free cash flow of $18.94M, providing ample flexibility for dividends, buybacks, or growth.
FCF Per Share
Each share generates $0.08 in free cash annually.
FCF Yield
PROM converts 6.31% of its market value into free cash.
Financial Ratios Analysis
Valuation Ratios
P/E Ratio
Price to earnings ratio
12.92
vs 25 benchmark
PEG Ratio
Price/earnings to growth ratio
0.13
vs 25 benchmark
P/B Ratio
Price to book value ratio
-15.56
vs 25 benchmark
P/S Ratio
Price to sales ratio
3.66
vs 25 benchmark
Financial Health
Debt/Equity
Total debt to shareholders' equity
-2.40
vs 25 benchmark
Current Ratio
Current assets to current liabilities
0.65
vs 25 benchmark
Efficiency Ratios
ROE
Return on equity percentage
-0.69
vs 25 benchmark
ROA
Return on assets percentage
0.55
vs 25 benchmark
ROCE
Return on capital employed
1.21
vs 25 benchmark
How PROM Stacks Against Its Sector Peers
| Metric | PROM Value | Sector Average | Performance |
|---|---|---|---|
| P/E Ratio | 12.92 | 23.32 | Better (Cheaper) |
| ROE | -69.46% | 1104.00% | Weak |
| Net Margin | 28.31% | -55937.00% (disorted) | Strong |
| Debt/Equity | -2.40 | 1.38 | Strong (Low Leverage) |
| Current Ratio | 0.65 | 1.56 | Weak Liquidity |
| ROA | 55.13% | -45352.00% (disorted) | Strong |
PROM outperforms its industry in 4 out of 6 key metrics, particularly excelling in Net Margin, but lagging in ROE.
Historical Growth Performance
5-Year Growth Trajectory
This section reviews Propel Media, Inc.'s 5-year compound annual growth rate (CAGR) and compares its performance against the typical investment style of its industry.
Revenue CAGR
N/A
Industry Style: Growth, Technology, Streaming
EPS CAGR
N/A
Industry Style: Growth, Technology, Streaming
FCF CAGR
N/A
Industry Style: Growth, Technology, Streaming