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Global Market Insights

STLA Stock Today: February 28 — First-Ever Loss, Dividend Halt, Shares Rebound

February 28, 2026
5 min read
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STLA stock today is stabilizing after Stellantis reported its first annual loss and paused its 2026 dividend. The automaker booked a €22.3 billion loss for 2025 tied to €25.4 billion in EV write-downs and plans a shift toward higher-margin trucks. Shares traded between $7.91 and $8.22, with the last price near $8.05 on heavy volume. We break down what the reset means for U.S. investors, why sentiment improved, and what to watch before the next earnings date on July 30, 2026.

What Drove the Historic Loss and Dividend Halt

Stellantis confirmed a €22.3 billion net loss for 2025 after recording €25.4 billion in EV write-downs tied to slower adoption and legacy platform costs. Management suspended the 2026 dividend to protect cash while the business resets and prioritizes profitable nameplates. This context explains the shock headline and the counterintuitive relief rally as expectations reset lower. See coverage for details source.

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U.S. unions criticized the company for paying $0 in profit-sharing for 2025, intensifying pressure on Stellantis’ North American strategy and negotiations. The payout math follows reported results, but worker pushback is a reputational risk if the recovery stalls. Investors should track updates to wage, bonus, and staffing plans in 2026. Context here source.

Stock Performance and Technical Picture

STLA stock today shows firm two-way trade. The latest price is $8.05, within a $7.91 to $8.22 intraday range. Volume of 21,349,317 is roughly 1.5 times the 14,486,637 average, signaling active positioning. YTD performance is -29.16% and 1-year is -35.59%. The 50-day average sits at $9.75 and the 200-day at $9.98, framing resistance near prior supply.

Signals are mixed. RSI is 41.21, near neutral. MACD histogram has turned slightly positive at 0.07, hinting at fading downside momentum. ADX at 32 suggests a strong trend, while Bollinger middle band near $8.33 is a potential pivot. CCI at 147 and Williams %R at -14 imply overbought risk on short-term bounces in STLA stock today.

Strategy Shift: Trucks First, Slower EV Rollout

Management emphasized a North America-led rebound in the second half, leaning into higher-margin trucks and SUVs while scaling back near-term EV and PHEV plans. For U.S. investors, that likely means focus on Ram and Jeep mix, incentive discipline, and dealer inventory health. If shipments improve and discounts hold, margin repair can follow. This is the core bull case supporting STLA stock today.

The company set 2026 revenue and margin goals alongside stricter capital allocation. The near-term priority is cash generation, not growth at any cost. Valuation is compressed at roughly 0.27x book and 0.20x EV-to-sales. If execution improves, rerating is possible. Dividend suspension frees cash, but income seekers lose a 9.5% trailing yield, a key trade-off in STLA stock today.

What U.S. Investors Should Watch Next

Mark July 30, 2026 for the next earnings release. Watch truck and SUV mix, incentives, warranty trends, and U.S. dealer turn. Track regulatory credits and any EV tax policy shifts. With ATR near $0.35 on an $8 stock, swings can be large. Labor relations and cost control remain central risks for STLA stock today.

Street views are cautious. Analysts show 4 Buy, 9 Hold, and 1 Sell, a Hold overall. Our system’s latest company rating is A- Buy, while our Stock Grade is C+ with a Hold suggestion. Negative EPS and cash flow strain argue for patience, but deep value metrics could attract contrarians if North America delivers.

Final Thoughts

Stellantis’ first-ever loss stems from heavy EV write-downs, not a collapse in core demand. The reset includes a paused 2026 dividend, cost control, and a pivot to higher-margin trucks. For STLA stock today, the near-term playbook is simple. Track H2 shipment momentum, price discipline, and North American mix. Use $8.33, the Bollinger midline, as a tactical gauge, and watch $6.26 as downside context. Valuation is low at about 0.27x book and 0.20x EV-to-sales, but earnings and cash flow must turn. With YTD at -29%, position size carefully, leave room to add on proof points, and reassess after the July 30 earnings update.

FAQs

Why did Stellantis report its first annual loss?

Stellantis booked a €22.3 billion net loss for 2025 after €25.4 billion in EV write-downs. These stem from slower EV adoption, legacy platforms, and inventory clean-up. The company is pivoting to higher-margin trucks and SUVs to repair profitability, while tempering near-term EV plans to protect pricing and cash.

Is Stellantis paying a dividend in 2026?

No. Management suspended the 2026 dividend to conserve cash while the business resets. The move ends a previously rich trailing yield near 9.5%. Management plans to prioritize balance sheet strength, margin repair, and free cash flow before reconsidering distributions to shareholders.

Is STLA stock today a buy after the rebound?

It depends on risk tolerance and time horizon. Valuation is depressed at about 0.27x book and 0.20x EV-to-sales, but earnings and cash flow are negative. Street consensus is Hold, with 4 Buy, 9 Hold, and 1 Sell. Many investors may wait for H2 shipment and margin proof.

What are the next key dates and metrics to watch?

Watch the July 30, 2026 earnings release for shipment trends, pricing, and North American margins. Track incentives, dealer inventory, and warranty costs. On the chart, monitor the $8.33 area as a momentum gauge and short-term volatility near a $0.35 ATR to set risk.

Disclaimer:

The content shared by Meyka AI PTY LTD is solely for research and informational purposes.  Meyka is not a financial advisory service, and the information provided should not be considered investment or trading advice.
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