Nationwide Addresses Queries After Customer Reports Not Receiving £100 Bonus

Nationwide promised a £100 loyalty bonus to millions of its members. But not everyone got it.

Lately, we’ve seen many people asking the same thing: “Where’s my bonus?”

The £100 payout was part of Nationwide’s “Fairer Share” scheme, launched to reward loyal customers. It sounded great, simple, rewarding, and generous. But for some, it turned confusing. Social media and forums began filling up with posts from users who claimed they hadn’t received the money, despite believing they qualified.

We know how frustrating that can be. You follow all the rules, keep your account active, and still feel left out. That’s why this issue is getting attention, both from customers and the bank itself.

What Nationwide has said, and what you can do if you think your bonus is missing. Let’s clear up the confusion together.

Background of the £100 Bonus Scheme

Nationwide launched its Fairer Share scheme in 2023. It’s an annual reward to members. This year, more than £400 million is being paid out to over four million people.

To get the bonus, you must:

1. You must hold a Nationwide current account that was opened on or before 31 March 2025.
2. Ensure you had £100 or more in savings, or owed at least £100 on a Nationwide mortgage, by that date.
3. You need to make at least one transaction using your current account between 1 January and 31 March 2025.

Payments began on 18 June and continued until 4 July.

 Customer Complaints and Confusion

Despite clear criteria, some eligible members did not get the bonus. Complaints appeared on social media and forums. One user posted: “I met all the rules but got nothing. Nationwide says I’m not eligible.”

Most common questions:

• Did I meet the criteria?
• Was there a delay?
• Did Nationwide miss my account?

This led Nationwide to publish guidance. They urged members to check eligibility and contact them if they believe there’s an error.

Nationwide’s Official Response

Nationwide confirmed on social media and its website that some customers might be missing payouts due to outdated information.

They explained that:

• Payments use the member account details from March.
• If the info was incorrect, eligible members may have been left out.
• They encourage affected customers to reach out via online banking or phone.
• Nationwide will investigate and correct errors if found.

They also emphasized that this is a mutual payout, not a marketing treat.

Expert Opinions and Public Reactions

Experts say the scheme is smart, rewarding loyalty while using profits earned.

Some watchdog groups note that many members without a mortgage or £100 savings have missed out, even though they bank daily with Nationwide.

Public opinion is mixed:

• Some hail the bonus as a member-first move.
• Others worry it’s not fair to all loyal members.
• Complaints have forced Nationwide to speak up quickly.

 How Customers Can Check Their Eligibility

We from Nationwide suggest these steps if you didn’t get the bonus:

1. Log in to online banking – A banner or message should say if you were eligible.
2. Check savings/mortgage balance – Confirm you had at least £100 as of 31 March.
3. Look at account use – Check that you made at least one transaction in Q1 2025.
4. Contact Nationwide Support- Reach out to Nationwide by visiting their eligibility page or speaking with their customer support team.
5. Wait for review – If there was a mistake, Nationwide says they’ll refund missing bonuses.

Lessons and Takeaways for Banks and Customers

1. Clear rules matter – Banks must ensure the criteria are communicated well.
2. Update data early – Using account snapshots early can help avoid mistakes.
3. Members benefit from the mutual model. Profits go back to members.
4. Customers should stay alert, check account notifications and balances regularly.

Conclusion

The Nationwide Fairer Share bonus is one of the biggest member payouts in UK banking, over £400 million and counting.

Yet some still missed out. Nationwide is now actively responding. They want to make things right if your bonus didn’t arrive.

We recommend checking your eligibility now. If you think you were eligible, contact Nationwide for support. You deserve a clear answer, and possibly your bonus.

FAQS