Klarna Reports Strong Q1 Revenue Growth, Yet Losses Mount on Loan Repayments
Klarna just shared its Q1 2025 report. The numbers are surprising. Revenue is way up. That sounds great, right? But there’s a twist. It is still losing money. And it’s mostly because of unpaid loans.
Klarna is a big name in the “Buy Now, Pay Later” world. Many of us use it to shop without paying everything upfront. It feels easy. But behind the scenes, the company has a lot to manage. More users mean more risk. Some people don’t pay back on time. That’s where Klarna’s trouble begins.
Let’s look at why revenue is rising, why losses are growing, and what this means for the future. We explore what’s really going on with it, and why it’s both winning and losing at the same time.
Klarna’s Revenue Growth: What’s Driving It?
Klarna’s revenue grew fast in Q1 2025 because it is growing a lot in the U.S. The company made deals with big stores like Walmart, DoorDash, and eBay. These deals helped Klarna’s U.S. revenue go up by 33%.
It also works with payment platforms like Stripe. This lets it offer “Buy Now, Pay Later” services to stores in 26 countries. These partnerships helped it reach more people around the world.

Rising Loan Defaults: A Growing Concern
Despite the revenue growth, Klarna’s net loss widened to $99 million in Q1 2025, primarily due to increased loan defaults. Customer credit losses rose by 17% year-over-year to $136 million.
Economic uncertainties, including low consumer confidence and inflation concerns in the U.S., have contributed to repayment difficulties. Klarna’s rapid expansion and the novelty of the BNPL model in the U.S. market may also be factors in the rising defaults.
Klarna’s Strategic Initiatives: Balance Growth and Risk
Klarna is implementing several strategic initiatives to address these challenges:
- Klarna is using smart AI tools to work better and faster. Its AI helper, called “Kiki,” has answered over 250,000 questions from users. This has helped Klarna cut its work costs by 11%. It also made customer service quicker and smoother.
- Klarna now wants to sell some of its “pay in 4” loans in the U.S. These are short-term loans people pay back in four parts. By selling these loans, Klarna hopes to raise money to grow bigger. This move may also help Klarna look better to investors as it gets ready for a possible IPO.
- The company is also bringing in new things. One of them is the Klarna Card, now in the U.S. Klarna is also thinking about letting people pay with cryptocurrency. This would give customers more ways to shop and pay.
Investor Response
Klarna is making a strong comeback. In 2024, it earned $2.81 billion in revenue and made a profit of $21 million. This shows Klarna is growing and doing better with money.
The company also wants to go public in the U.S. It filed for an IPO to raise at least $1 billion. Klarna hopes to be valued at around $15 billion.
But now, Klarna has paused its IPO plans. This is because of uncertain market conditions and possible new tariffs. The company is waiting for a better time to move forward.
Implications for Consumers and Merchants
Klarna’s money problems may lead to tougher credit checks for shoppers. There might also be changes in how “Buy Now, Pay Later” (BNPL) works. Some people may find it harder to qualify.
Stores that use Klarna can sell more and give customers more ways to pay. But they should also be careful. If customers don’t pay back on time, it can cause problems for the store too.
Klarna is now focusing on smart tools like AI and adding new products. This can make the app easier and more helpful to use. Over time, this could help both shoppers and stores do better.
Final Words
Klarna’s Q1 2025 results show fast growth. But with that growth come some big challenges. Yes, Klarna is making more money. But more people are also missing loan payments, which is risky.
Klarna is working smart. It is using AI tools and offering new products to fix this. These steps show Klarna wants to grow in a safe and smart way.
As the company gets ready for a possible IPO, it needs to stay careful. Klarna must balance making money with keeping risks low. How it handles this will shape its future in the busy world of fintech.
Frequently Asked Questions (FAQs)
In Q1 2025, Klarna made $701 million in revenue. That’s 15% more than last year. Most of this growth came from its business in the United States.
Klarna earns money through merchant transaction fees, consumer payments, advertising, and interest from financing options. Merchants pay up to 5.99% per transaction.
In Q1 2024, Klarna reported a 29% year-over-year revenue increase to SEK 6.4 billion (€550 million) and an adjusted operating income of SEK 229 million (€21.6 million).
Yes, Klarna performs soft credit checks for Pay in 4 and Pay in 30 options, which don’t affect your credit score. Hard checks are done for financing applications.
Disclaimer:
This content is for informational purposes only and not financial advice. Always conduct your research.