Ensurge Micropower Appoints Shauna McIntyre as New CEO to Drive Commercial Growth

Ensurge Micropower (ENMPF: PNK) has taken a bold step in its growth journey by appointing Shauna McIntyre as the new Chief Executive Officer (CEO). This strategic decision marks a significant milestone for the company as it aims to expand its commercial footprint and accelerate innovation in solid-state lithium microbattery solutions.

With this appointment, Ensurge is gearing up for a new chapter of aggressive scaling and market-driven development. McIntyre’s extensive leadership background and track record of success in top technology companies position her as a powerful driver of Ensurge’s long-term vision.

A Strategic Appointment to Propel Commercial Expansion

Shauna McIntyre officially assumed her role as CEO on August 6, 2025, succeeding Kevin Barber, who will remain an advisor to the company. This change in leadership was formally announced via a press release, underscoring the company’s intent to sharpen its focus on commercial execution and customer acquisition.

McIntyre brings over 25 years of experience leading transformational growth at companies like Google, Ford, and Honeywell. She also served as the CEO of Sense Photonics, which developed next-generation LiDAR technology, later acquired by Ouster, Inc. Her history of navigating early-stage technology firms through scaling and commercialization phases fits perfectly with Ensurge Micropower’s current trajectory.

Who Is Shauna McIntyre?

Professionals in the tech and automotive industries widely respect Shauna McIntyre. She built her career in engineering, but she also applies her capabilities far beyond that field. She holds a Mechanical Engineering degree from UCLA and an MBA from Harvard Business School. These academic foundations have fueled her dynamic leadership in both product innovation and corporate strategy.

Before joining Ensurge Micropower, McIntyre worked at Google, where she led operations in the autonomous vehicles division (Waymo). Her blend of technical insight and executive leadership is rare and valuable, especially in the battery technology sector, where innovation is critical.

Ensurge Micropower: Revolutionizing Energy Storage

Ensurge Micropower ASA, headquartered in Norway, is a leading innovator in the field of solid-state lithium microbatteries. The company has developed a unique manufacturing platform that enables cost-effective, ultra-small, rechargeable batteries. These batteries are designed for wearable and medical devices, IoT sensors, and other compact electronics.

What sets Ensurge apart is its use of thin-film technology. This technology enables safer batteries, longer-lasting, and faster charging than traditional lithium-ion alternatives. These batteries are flexible and scalable. They are designed to meet the specific energy demands of miniature electronics, a market expected to grow significantly over the next decade.

Why This Leadership Change Matters Now

The global demand for microbatteries is rising. With billions of wearable and IoT devices entering the market, manufacturers require power solutions that are both compact and efficient. Ensurge aligns its product with these needs, but it must execute precisely to scale production and acquire major customers.

McIntyre’s background in growing tech businesses and working with global clients gives Ensurge a critical edge. Her appointment shows that the company is ready to shift from R&D-focused operations to full commercial deployment. McIntyre expressed her eagerness to bring a groundbreaking technology to customers that will change how devices are powered.

Transitioning Leadership with Continued Strategic Support

Former CEO Kevin Barber, who led Ensurge through its critical product development phase, will now serve as an advisor to the company’s board. His continued involvement ensures continuity in strategic direction while allowing McIntyre the freedom to drive execution and growth.

Barber’s legacy includes establishing Ensurge’s fully automated production line in San Jose, California, a key infrastructure investment that will support scaling efforts under the new leadership.

Positioning for the Future of Wearable Tech and IoT

With McIntyre at the helm, Ensurge aims to target strategic partnerships, ramp up customer engagement, and drive volume production of its microbattery technology. Ensurge Micropower is actively positioning itself to address the growing market of medical devices, hearing aids, fitness trackers, and industrial sensors that require compact, safe, and reliable energy sources.

Her industry connections and understanding of customer-centric scaling will allow Ensurge to convert technology advantages into revenue.

Strong Market Response and Investor Confidence

Investors have reacted positively to the news, with Ensurge Micropower seeing an uptick in activity. The market acknowledges that leadership with a proven commercialization track record is what the company needs to deliver shareholder value.

We expect McIntyre’s appointment to attract new investors and boost customer confidence. It will also support Ensurge’s broader business goals as the company pursues strategic growth in North America, Europe, and Asia.

Looking Ahead: What’s Next for Ensurge Micropower

With a seasoned executive leading the way, Ensurge Micropower is now entering a high-stakes phase. The company’s product is technically sound and market-ready, and the infrastructure is in place. The focus now shifts to executing go-to-market strategies, securing customer contracts, and expanding global reach.

We expect McIntyre to bring in a new wave of strategic hires and potential joint ventures. These innovation-driven partnerships will push Ensurge closer to becoming a market leader in microbattery technology.

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